Detect friction points in your user journeys

A user journey may seem smooth on paper, but in reality hide important obstacles. Identifying these friction points is crucial to improve experience, increase conversion, and reduce drop-offs. This prompt helps you analyze each step of a journey and proposes concrete improvements.

When to use this prompt

After a user testing session or data analysis

During redesign or tunnel optimization phase

When conducting UX audit of a product or site

To prioritize high-impact improvements

What this prompt helps you achieve

Clear segmentation of the user journey

Identification of concrete frictions at each step

Simple and actionable improvement suggestions

Better understanding of user perception

Tips and mistakes to avoid

✓Do's

•Don't start from your business logic, start from the user's logic
•Don't forget the environment: mobile, desktop, timing, stress
•One friction = one possible improvement (avoid lists without action)
•Combine this prompt with real user feedback for more accuracy

✗Don'ts

•Avoid overly generic analyses without specific context
•Don't neglect technical or regulatory constraints

Prompt Template

This is the base template with placeholders. Replace the placeholders with your specific information:

You are a UX expert. Analyze the following user journey: {{user_journey_description}}. The user's goal is: {{user_goal}}. The target audience is: {{audience}}. Identify the key steps of the journey, potential friction points at each step, and propose a simple improvement per friction. {{additional_context_block}}

Placeholder descriptions:

{{user_journey_description}}User journey description - e.g., newsletter signup, product purchase, SaaS onboarding

{{user_goal}}User's final objective - e.g., receive relevant content, complete a purchase, set up an account

{{audience}}User type - e.g., new users, regular customers, non-tech users

{{additional_context}}Additional information (optional) - e.g., mobile-only journey, legal or technical constraints

Example of generated prompt

Here's an example with filled-in values:

You are a UX expert. Analyze the following user journey: newsletter signup. The user's goal is: receive relevant content. The target audience is: new users. Identify the key steps of the journey, potential friction points at each step, and propose a simple improvement per friction. Also add these details: the journey takes place only on mobile.

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