Generate a structured and impactful weekly editorial plan

Creating content is good. Doing it regularly, consistently with your objectives, is better. This prompt helps you build a clear weekly editorial calendar, optimized for your distribution channels and adapted to your audience.

When to use this prompt

Every beginning of the week or marketing sprint

To align a team on content strategy

To plan a launch or promotion

To improve your publication regularity

What this prompt helps you achieve

A complete view of the week's content

A plan organized by channel, objective, and day

Ideas aligned with your business priorities

Better anticipation of production rhythm

Tips and mistakes to avoid

✓Do's

•Don't try to be everywhere: focus on the channels that really matter
•Bet on regularity rather than quantity
•Vary formats: post, article, visual, video…
•Always keep in mind the business objective of each content

✗Don'ts

•Avoid publishing without a clear strategy
•Don't neglect consistency between channels

Prompt Template

This is the base template with placeholders. Replace the placeholders with your specific information:

You are an experienced content strategist. Create a weekly editorial plan for {{brand_name}}, which targets {{target_audience}}. The content objectives are: {{content_goals}}. The channels used are: {{channels}}. The overall tone should be: {{tone}}. Here are some ideas, products, or events to highlight this week: {{topics_to_cover}}. The planning should include content types, channel, publication day, and targeted objective. {{additional_context_block}}

Placeholder descriptions:

{{brand_name}}Brand or creator name - e.g. TechFounderNotes, Studio Indigo...

{{target_audience}}Target audience - e.g. SaaS founders, independent marketers, consultants...

{{content_goals}}Content objectives

{{channels}}Channels used

{{tone}}Desired tone

{{topics_to_cover}}Topics to cover this week - e.g. feature launch, experience feedback, customer testimonial...

{{additional_context}}Additional information (optional) - e.g. publish only on weekdays.

Example of generated prompt

Here's an example with filled-in values:

You are an experienced content strategist. Create a weekly editorial plan for TechFounderNotes, which targets early-stage SaaS founders. The content objectives are: visibility and engagement. The channels used are: LinkedIn, Newsletter, and Blog. The overall tone should be: professional and informative. Here are some ideas to highlight this week: release of a free tool, feedback on a client project, tips for automating processes. The planning should include content types, channel, publication day, and targeted objective. Also add these details: publish only on weekdays.

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